APPLIED INFLUENCE SOLUTIONS

We offer programmes to suit the needs of your Sales teams from light touch yet action-oriented enablement
programmes to support on the most complex bids where we provide intensive, in-depth assistance to clients on strategic opportunities in the hundreds of millions.

OUR PROGRAMMES

ENABLEMENT-FOCUSED

ENABLEMENT PROGRAMME

Mortarboard

  • Light 3-month programme that delivers near-term outcomes and ROI.
  • Practical and designed to train and enable individual Salespeople.
  • Often run on a yearly cadence, can be delivered virtually.

SPRINT PROGRAMME

lightening
  • 13 week programme that teaches Account Teams how to build and run their own Influence Campaigns.
  • We run workshops and provide the tools and methodology to create a strategy which is executed independently.
  • Suitable for any account with multiple decision makers or stakeholders.

ACCOUNT INFLUENCE CAMPAIGN

Asset 1
  • Intensive 3 month+ programme designed to support even the most complex Sales engagements.
  • We anchor your Sales team with structure, methodology and support enabling them to influence key stakeholders driving towards a pre-defined outcome.
  • De-risk deals, by ensuring all possible avenues have been explored and develop a long-term forward action plan.

CUSTOMER GROWTH ACCELERATOR

ARROWS

  • Our most rigorous programme, delivered in partnership with Magnus Consulting who conduct in-depth market analysis and develop a customer and solution specific GTM.
  • Applied Influence leverages the outputs from Magnus to create a hyper personalised and actionable influence campaign.
  • Produces marketing collateral and a repeatable Sales play.
SALES RESULTS-FOCUSED

CASE STUDIES

THE PROCESS

Account Campaign

STEP 1

01

DISCOVERY & KICK OFF

Understand the current state of the account and align on expectations

STEP 2

02

OBJECTIVE SETTING

Set our long-term vision and Growth Campaign objectives

STEP 3

Asset 16

DECISION MAKING ANALYSIS

Understand what’s affecting the decisions of customer stakeholders

STEP 4

Asset 15-1

STAKEHOLDER LANDSCAPE ANALYSIS

Understand who is important to our objective

STEP 5

Asset 13-1

CAMPAIGN STRATEGY

Develop a strategy for achieving the objective

STEP 6

06

CAMPAIGN EXECUTION

Activate the strategy and develop influence skills needed to execute well

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E X P E R I E N C E

A HUMAN FOCUSED APPROACH

  • Applied Influence is not a sales methodology we coach a practical context-specific and adaptive way of working underpinned by a human centred mindset. Our facilitation workshops, unique tools and processes are used to build executable strategies that drive real outcomes. 
  • We can integrate our way of working into any sales process or capabilities to enable repeated success.
  • We work with our clients to build capability, de-risked deals, accelerate pipeline, and increase win-rate.

C L I E N T S

WHAT OUR CLIENTS SAY

"

"APPLIED INFLUENCE COMBINE A RIGOROUS EXECUTION METHODOLOGY THAT TURNS IDEAS INTO ACTION WITH HUMAN-CENTRED THINKING TO UNLOCK MOMENTUM IN SOME OF OUR MOST COMPLEX SALES ENGAGEMENTS. THEIR WORK HAS BEEN DECISIVE IN WINNING CRITICAL DEALS.”

STRATEGIC ACCOUNT LEADER

Fortune 350 company

C O N T A C T  U S

SPEAK DIRECTLY WITH A CLIENT ABOUT WORKING WITH US